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ABOUT

Hi, I’m Laetitia, founder of LM & Co. I create thoughtful, authentic brand identities for small eco-conscious businesses. As a creative director and certified green designer, I lead with empathy to bring your vision to life.

I believe branding should reflect the person behind the business. By building genuine connections, I craft visuals and strategies that feel true to you and your audience.

Rooted in design, psychology, and a love for the planet, LM & Co. exists to put purpose before profit and help conscious brands thrive on their own terms.

Headshot of Laetitia Monier, founder of LM & Co.

TAILORED SOLUTIONS

Strategic Branding

I help you define your brand’s identity and messaging, aligning strategy with sustainability.

Custom Website & Digital Presence

I design tailored websites and digital campaigns that amplify your message while reducing environmental impact.

Eco-Friendly Packaging

I source and design sustainable packaging, working with trusted green suppliers for an ethical approach.

Social Media & Marketing

I create authentic storytelling and digital strategies to engage your audience and grow your impact.

Personalized Approach

Every business is unique — I adapt my services to your needs, ensuring a human-centered collaboration that fits your vision and budget.

Let’s Work Together

WHAT CLIENTS SAY

Laetitia was a pleasure to work with! My website was overloaded with information from several different focus points, making it overwhelming and confusing to navigate. She streamlined everything, organizing the content in a way that made it clear, accessible, and user-friendly. She also integrated key features like shop filters and strong SEO while refining the marketing language. Her strategic approach was invaluable, she found ways to visually and structurally highlight the sustainable aspects of my brand without compromising brand integrity. Communication was smooth, with a mix of email updates and an in-person check-in, and she delivered everything on time and within budget. What impressed me most was her ability to see my site objectively. As a business owner, I was too emotionally attached to see the forest through the trees, but she brought a fresh perspective that resulted in a cleaner, more intuitive layout. I highly recommend her for quality web design and organization!”  

Jess Gattone, founder of Second Nature Studio

WHAT CLIENTS SAY

“Laetitia is one of the best designers/art directors I've ever worked with, and I've been working and hiring designers for almost 20 years as both an in-house and a marketing agency owner. Beyond having an excellent eye, she's quick and understands business strategy. She consistently follows up to ensure the projects follow through and always delivers on time. Her blend of creativity and rigorous attention to detail is a killer combination. No matter what you need, Laetitia will get the job done and can be your best creative ally.”

Anne-Lise Caillez, founder of Anne-Lise Agency

WHAT CLIENTS SAY

Laetitia was phenomenal to work with and I look forward to working with her again on future projects. She quickly connected to the vision and concept of my brand, and was able to take it to the next level with ease.  All of the assets, website, and launch campaign were perfectly aligned with the vision of the brand. She showed deep commitment and dedication throughout the couple of months we worked together. She is a very talented and professional creative, and I would highly recommend LM & Co.”  

Haley Venditti, founder of Forage Beauty

WHAT CLIENTS SAY

"Laetitia is an incredibly reliable Creative Director! She approaches her responsibilities and projects with professionalism, dedication and passion, consistently meeting deadlines and exceeding expectations. It’s a privilege to work alongside such a talented and inspiring individual!"

Sabrina Tin, Former Office Manager of France-Amérique

WHAT CLIENTS SAY

"The 3 years I've spent working with Laetitia have been among my most enjoyable professional experiences.  She has created a working environment that is both flexible and demanding.  This artistic direction, made up of benevolent trust and rigor, greatly facilitates creation. I owe her some of my best designs."

Antoine Moreau-Dusault, illustrator

WHAT CLIENTS SAY

“Laetitia has an exceptional talent for capturing and executing our most precise visions. Not only did she hit the mark on every request when creating my logo, but she also provided invaluable assistance in building our website, selecting the perfect themes and visuals. Her ability to manage everything to perfection is truly impressive. I have enlisted her for two projects so far, and without hesitation, I will seek her services again. I highly recommend Laetitia for her more than professional approach and her ability to excel in everything she undertakes!”  

Albina Elshani, founder of Skin Industry & Patissland

WHAT CLIENTS SAY

"In more ways than one, Laetitia made France-Amérique better. A constantly inventive and resourceful creative director, she spearheaded the redesign of the magazine and made sure we reach visual excellence each month. And a considerate, caring and cheerful colleague, she made the office (and the Slack channel) a highly enjoyable environment!"

Clément Thiery, journalist

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